Successful Campaigns

CareerBuilder.com shovels "Dirt" under
As a result of your good actions, CareerBuilder.com no longer places ads on FX Network's "Dirt" program.  [Posted 2-27-07]

Geico orders FX network to stop ads on "Dirt"
Geico says, "We have recently contacted the FX network and instructed them that our advertisements should no longer appear during this program." [Posted 1-29-07]

General Mills responds to ABC's "Brothers & Sisters" ad
General Mills says their ad during the program was not approved by the company and run by local stations without their permission. [Posted 11-2-06]

Arby's, 3M, Dairy Queen ads disappear from "Rescue Me"
Arby's and 3M ads have not appeared as sponsors of the FX network show, "Rescue Me" after hearing from thousands of OMM/OMD members. [Posted 08-3-06]

T-Mobile president gets personally involved, thrashes FX network
T-Mobile president Robert Dotson said, "In addition to removing advertising from programs brought to our attention, effective immediately, we are pulling all advertising from the FX Channel pending further review of their programming.

"I have directed my marketing and advertising leads to conduct a deeper review of our advertising standards to ensure that our selections are consistent with the qualities of T-Mobile’s brand." [Posted 07-20-06]

Combe, Inc. blocks ads on "Always Sunny"
Combe, Inc. (Lectric Shave) spokesperson Carrie Barsuhn told OMD, "We are re-issuing traffic instruction for "It's Always Sunny in Philadelphia" to be blocked from our schedule.  [Posted 07-018-06]

ConAgra darkens "Always Sunny" on FX Network
According to ConAgra's Chris Kircher, "Just wanted to let you know that neither ConAgra Foods nor its brands has any plans to advertise on 'It's Always Sunny In Philadelphia' in the future." [Posted 07-07-06]

Wagner orders ads off "Always Sunny" on FX Network
They responded in part: "We agree that this show is not appropriate for Wagner and have instructed FX not to run our spot on this show in the future...Wagner is the type of company that does listen to our customers and we do appreciate their continued support.  [Posted 07-06-06]

Chattem reinforces it's "No FX Network" advertising policy
After ads appeared on the FX Network, Chattem replied "I will make contact with the MSO either directly or via our Agency by end of day today and confirm with you that the blackout is being observed."  [Posted 06-30-06]

Schick abandons "The Bedford Diaries" on WB network
According to Schick customer service, "We have stopped advertising on The Bedford Diaries and do not have any plans for future advertising."  [Posted 04-24-06]

Dentyne drops lesbian kiss commerical
Dentyne has edited its online ad showing a lesbian kiss.  The company said, "...since this particular web film ending became a distraction, we decided to revise it. [Posted 03-29-06]

The WB network edits sex scenes from "The Bedford Diaries"
The WB planned to air The Bedford Diaries, a show focusing on the sex lives of students in a New York college Human Behavior and Sexuality seminar.

As a result of your efforts, the WB network has now decided the show is too sexually explicit for television! [Posted 03-24-06]

FCC fines CBS $3.6 million for "Without A Trace" scene
The FCC has fined 111 CBS stations for airing a scene showing a teenage orgy on television when children were likely to be watching television. [Posted 03-18-06]

Cadbury-Adams finally responds after 14 months!
Cadbury-Adams tells OneMillionMoms.com it has stopped airing an offensive Dentyne Gum commercial in which a young girls rips off her clothes and jumps on her boyfriend in front of her shocked parents. [Posted 02-24-06]

NBC Network ends plans to air offensive segment
NBC Network says it's plans to air a Brittney Spears segment on Will & Grace called "Crucifixins" not not take place after all. [Posted 02-06-06]

NBC Network drops The Book of Daniel
NBC lost millions of dollars in advertising and succumbed to poor ratings and public opposition to the Anti-Christian show. [Posted 01-24-06]

Stores approve of "Merry Christmas"
Lowe's, Sears, Walgreens, and other retailers say they will include the phrase "Merry Christmas" in future advertising. [Posted 12-15-05]

Safeway cancels ad on Desperate Housewives
Safeway did not place sponsorship ads on the May 1 episode as planned. Your actions made the difference! [Posted 05-02-05]

Liberty Mutual backs off plans to sponsor Desperate Housewives
Liberty Mutual had scheduled ads in sponsorship of "DH" on April 11 and 17. After hearing from OMM and OMD, the ads did not air. [Posted 04-26-05]

Wrangler Jeans says spot on The Shield a FX network mistake.
"FX has vigorously apologized to Wrangler for the human error that occurred and has verified that no additional Wrangler commercials will run on that particular program - - which had been, and will continue to be, our intent." - Wrangler President Angelo Lagrega [Posted 04-04-05]

Coca-Cola responds to ads on The Shield
"We've researched our media purchases and discovered that we have advertised within this show in the past as a part of a generic cable television buy...This particular program isn't on our upcoming media schedule." (Ray Crockett, Coca-Cola Public Relations) [Posted 04-01-05]

Sonic immediately dumps The Shield
Without asking OneMillionDads to take action, Sonic Drive-In responded by pulling their ad support from The Shield after a single email request from OMD Chairman Dr. Wildmon. [Posted 03-28-05]

Four more companies have bad vibes about NBC's Medium
Since the Jan. 10 episode, Bayer, Red Lobster, Reckitt (Airwick), and Allstate have not aired ads on Medium. [Posted 02-07-05]

Intuit (makers of Turbo Tax) responds to NBC's Medium
Intuit has contacted OMD and will not advertise during Medium in the future. Click Here to read their response. [Posted 01-18-05]

Kohl's closes door on Desperate Housewives
Kohl's wrote: "Thank you for contacting us regarding our television commercial airing in Desperate Housewives. Based on Kohl's program parameters, this program would not be part of our television buy. We appreciate having this brought to our attention." [Posted 01-03-05]

Alberto Culver slams door on Desperate Housewives
According to Corporate Communications' Dan Stone, "We are not an ongoing sponsor of the show, nor do we have any future spots scheduled." [Posted 12-28-04]

Sharpie scratched Life As We Know It off their list
"[W]e have decided to cease airing our advertisements on the ABC Show 'Life As We Know It." [Posted 12-22-04]

Chattem scratches Life As We Know It
Chattem spokesperson Blair Ramey has informed OneMillionDads their ads will no longer appear on the show. [Posted 12-21-04]

Leapfrog sinks Desperate Housewives
According to Leapfrog, "LeapFrog is committed to aligning our brand values of families, children and education with our advertising and its placement. The company will not advertise on this show in the future." [Posted 11-30-04]

Apology accepted?
Terrell Owens and the Philadelphia Eagles organization have issued apologies for offending the public during Monday Night Football. For more information visit http://www.philadelphiaeagles.com. [Posted 11-18-04]

McCormick and Lenscrafters drop Life As We Know It
Company statements: "McCormick has taken steps to prevent any future advertising on this program." and "LensCrafters does not suport programs promoting teen sex and will not be advertising on future broadcasts of this show." [Posted 11-15-04]

Papa John's slices ads from Life As We Know It
"Papa John's International pulled all advertising from the Life As We Know It show through our national media buyers after the October 7 episode." Editor's Note: Papa John's actually aired ads on the October 14 episode, as well. [Posted 11-10-04]

Radio Shack responds to Life As We Know It
"Please be advised we have been monitoring the content of the first few episodes of this new prime-time drama and requested that our advertising agency pull our commercials from the program." [Posted 11-08-04]

Hasbro orders ads off He's A Lady
Hasbro replied: "The placement of Hasbro commercials in the show 'He's a Lady' was done inadvertently by the agency that places advertising on our behalf. As soon as we learned of this oversight, we contacted the agency and requested they prevent this from occurring again." [Posted 10-29-04]

Tyson Foods joins list of companies leaving Desperate Housewives
Tyson replied, "We have concluded the program is not consistent with our core values, which focus on operating with integrity and trust in all we do." [Posted 10-14-04]

Lowe's orders ads off Desperate Housewives
Lowe's said, "Desperate Housewives does not meet Lowe's strict guidelines, and the company's advertising will no longer appear during the program." [Posted 10-13-04]

SC Johnson backs out of sponsorship of TBS' He's A Lady
According to SC Johnson's Therese Van Ryne, "We have assessed the show and we will not sponsor it." [Posted 10-11-04]

Geico, Best Buy dumps ads from South Park on Comedy Central
Although Geico and Best Buy have not formally responsed to your concerns, our monitoring idicates they no longer sponsor South Park. [Posted 10-04-04]

Footlocker drops South Park on Comedy Central
Footlocker has said, "Moving forward, we have requested that the South Park program not be included in our future advertising campaigns." [Posted 9-03-04]

Finish Line dumps South Park on Comedy Central
Finish Line said, in part, "Finish Line does not agree with the content on this program and will try to keep our commercials from airing in this program." [Posted 8-09-04]

Cellboost to no longer sponsor The Man Show on Comedy Central
Cellboost has notified members of OneMillionDads they have pulled ads from the show. [Posted 7-22-04]

Nissan, Goodyear stop ads on The Shield
Following action by OneMillionDads.com members, Nissan and Goodyear have not appeared for several weeks.[Posted 6-8-04]

Castrol stops ads on The Shield
Castrol vice-president of marketing, Dave Fifield has informed OneMillionDads they have pulled their advertising support from The Shield. In fact, Mr. Fifield told OMD they have stopped ads on the FX network completely![Posted 4-18-04]

Ocean Spray off Fox's Wonderfalls
Ocean Spray writes OMD, in part, "Ocean Spray did not authorize the purchase of advertising time on that program. It was not on our approved programming list. We never had any intention of advertising on that program in the first place, nor do we have any intention of advertising on it in the future." [Posted 3-25-04]

Urban Outfitters pulls 'Jesus Dress Up'
According to spokesperson Meredith Boice, "Urban Outfitters will no longer carry this item. We will continue to sell the inventory on hand, but have decided not to reorder the item." [Posted 3-24-04]

Nextel Pulls Ads
Nextel Communications Corporate Communications spokeswoman Audrey Schaefer has informed OneMillionDads they will no longer sponsor NYPD Blue and The Shield. [Posted 3-15-04]

Dodge pulls sponsorship of "Lingerie Bowl"
"I think it had become a distraction to what we want to do next year," said James Kenyon, a Chrysler Group spokesman. [Posted 12-17-03]

Dominos' Pizza rejects NBC's Coupling
"Once we saw the program, we determined that Coupling belonged in our "Red Light" category, and we have moved to eliminate it from our advertising purchases." [Posted 10-15-03]

Denny's says no to Nip/Tuck
Denny's spokesperson, Debbie Atkins, said, "That ad should not have appeared. It was inconsistent with our guidelines." [Posted 9-6-03]

Revlon responds to OMD!
Catherine Fisher, Senior Vice President of Corporate Communications for Revlon told OMD, "The ad placement on Nip/Tuck was an anomaly and was not on our schedule (of approved programs). It will not be running on future episodes." [Posted 9-24-03]

CARFAX stops supporting "Nip/Tuck"!
CARFAX announced it would no longer sponsor "the nastiest show on television." [Posted 9-6-03]

Jergens pulls ads on "Paradise Hotel"
Spokesperson Monica Rowe said Jergens has "pulled all advertising" from the show. [Posted 8-14-03]

Bowflex will no longer sponsor "Nip/Tuck"
Bowflex writes OMD/OMD, "We regret that Bowflex ads appeared during the show that offends you. However, please be assured that we will be pulling Bowflex ads from Nip/Tuck." [Posted 7-29-03]

Orkin stops ads on "Nip/Tuck"
Orkin spokeswoman Martha Craft said, "We have looked into the matter and have added this show to our 'do not buy' list of programming. All further advertising has been pulled from this program." [Posted 7-24-03]

McDonald's says no to "Paradise Hotel"
McDonald's has stated they "have no plans to air commercials on Paradise Hotel in the future." [Posted 7-8-03]

Burger King orders removal from "Paradise Hotel"
Burger King has ordered FOX network to no longer associate its name with "Paradise Hotel." [Posted 7-8-03

Rent-A-Center bans ads on "Paradise Hotel"
Rent-A-Center wrote OMD, "We regret that we were not aware of the program content before the commercial ran and have gone to great lengths to ensure that this will not happen again. The spot has been pulled." [Posted 6-26-03]

Alberto-Culver will no longer sponsor "Paradise Hotel"
Alberto-Culver said, "We regret having advertised on this show...we will not be buying additional spots and have expressed our dissatisfaction (with commercial placement)." [Posted 6-25-03]

Rubbermaid dumps FX's "Lucky"
Within hours of being contacted by OneMillionDads, Rubbermaid announced FX's "Lucky" did not reflect their corporate values and that Rubbermaid would not advertise on the show again. [Posted 6-17-03]

Office Depot pulls ad from FX's "Lucky"
Office Depot spokesperson Brian Levine told OMD they will no longer sponsor "Lucky" on the FX Network. [Posted 6-10-03]

U.S. House of Representatives pass Partial-Birth Abortion Ban
On June 4, OMD encouraged you to contact your Representative regarding a vote to ban Partial-Birth Abortions. The U.S. House of Representatives, by a two-thirds vote (282-139), passed the bill on the very same day! [Posted 6-06-02] [Posted 6-06-03]

Ace Hardware shys from NYPD Blue
On May 20, we asked ACE Hardware to stop their sponsorship of ABC's NYPD Blue. Although ACE Hardware did not respond to us, they have not appeared on the show since! [Posted 6-06-03]

Wal-Mart covers offensive women's magazines
On May 15, OMD thanked Wal-Mart for pulling three offensive men's magazines. Your letters to Wal-Mart did not go unnoticed. This week, Wal-Mart announced they would begin placing covers over racy women's magazines (Cosmopolitan, Glamour, and Redbook) in their checkout lanes.

OMD had been personally communicating with Wal-Mart about this issue for some time. We believe your "thank you" influenced their most recent decision. [Posted 6-6-03]